Anthony and Sherri Processing the Process Videocast 4

​August 18, 2021

​Staff buys into Anthony's philosophies/approaches by watching him : foster friendly, family-type atmosphere --- warmly greet customers, facilitate organic customer/staff relationships; go the extra mile -- expedite food in kitchen, add surprise desserts to take-out orders, make deliveries himself...central operational tenet: always serve highest quality/fresh product --- critical to retention of affluent clientele ---repeat customers make up for slimmer margins...make sure "soccer mom" -- community influencer -- is happy so she wants to come back and bring others with her...embed yourself in the community to become go-to destination...expand customer base by supporting/hosting events for community organizations...know/accommodate every customer's needs and treat them like family...stay on top of/adapt to changing culinary and business trends to drive organic growth... elements necessary to ensure consistency...strive for balance in business generated by each revenue center...composition of business...collaborative creation of menu.